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Event Marketing

Create networking opportunities with 1:1 Video Calls

Anne Balistreri
min read

Traditional in-person conferences have always offered great networking opportunities. Whether the goal was to meet new contacts or potential employers, the ability to extend your professional network was often the reason people attended conferences in the first place. But when events moved online, the networking component fizzled. Many event platforms scrambled to add live streaming and struggled to provide the same experience in-person events were known for. 

From Day 1, Welcome has taken a data-driven approach to design the perfect environment that enables authentic human connection and interaction. Features like Lounges and Breakouts provide intimate spaces for small groups and direct chat has opened up attendee-to-attendee communication. Today, we're happy to announce that Welcome is adding to our existing networking feature set with 1:1 Video Calls. 

Drive more meaningful connections

1:1 Video Calls help turn serendipitous connections into meaningful conversations by allowing attendees to directly call one another. We know that creating moments of connection is a huge component of an engaging virtual experience. 1:1 Video Calls help create these moments by allowing attendees to initiate a conversation with another person without taking them out of the event. With Picture-in-Picture Support (PiP), the Welcome platform displays a floating video window of the main event so that users can continue watching even while chatting on a call. 

Enabling and initiating video calls is simple. For producers, toggle to enable or disable 1:1 calls. Keep in mind its default is on. For attendees initiating the call, there are two methods that can be used. Hover over the person on the people tab, DM and Video chat controls will appear, or click on the new video chat icon in the DM conversation. Once the call is initiated, a notification will pop up for the attendee being called and they can join directly from the notification.

Post Event Analytics

Insights don't end when the event does. Post-event analytics uncover:

  • Who chatted with who
  • Duration of call
  • Timestamp of when attendees join/leave
  • Initiator

Even though the manner we go about networking has changed, there are still ways to build professional relationships online. The Welcome platform, specifically 1:1 Video Calls helps people translate short, live online interactions into lasting relationships. So although networking might look a little different these days, it's still possible to make deep connections with other attendees in a virtual world. 

About Welcome

From 1:1 video calls to our state-of-the-art production studio, each of Welcome’s features adds up to provide a truly exceptional virtual experience platform. One that not only works seamlessly for an event of any size but delivers meaningful engagement and data-backed results—all while looking stunningly beautiful. Find out more about the platform by booking a demo with us! We’d love to show you how it all works.

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